We streamline pharmaceutical sales across up to 6 countries
We know the local markets, understand their complexities and provide our partners with a smooth route to market and reliable long-term sales.
EU-COUNTRY
CEE / THE BALKANS
Benefit from managing multiple markets through one trusted partner.
We understand how complex it has become for pharmaceutical companies to manufacture and supply products across multiple fragmented markets. From packaging requirements and batch sizes to country-specific regulatory demands, we have spent more than three decades learning where the real challenges lie for our partners.
Making complex market entry simpler.
SanMed has built its model around solving these challenges. Our regulatory affairs managers understand both the formal requirements and the practical local hurdles that can slow down registrations and market entry. We also know that your own regulatory affairs teams are managing increasingly demanding workloads. That is why we focus on making registration in our markets as straightforward, efficient and resource-light as possible – with clear guidance, local expertise and hands-on support throughout the entire process.
Plan across markets. Stay flexible within them.
Through careful strategic planning, we are often able to combine packaging languages and allocate standard batch sizes across several markets. This helps maintain overall sales volumes even when demand fluctuates or a tender is not awarded in one individual country.
Our regional structure also provides valuable flexibility in supply management. Where regulatory conditions allow, shortages in one market can often be mitigated by available stock from another – particularly across Serbia, Bosnia and Herzegovina and Montenegro, but also within our wider market network.
Know how markets really behave.
Having followed actual pharmaceutical consumption patterns across the region for decades, we understand how demand develops beyond published market data alone. This long-term market intelligence allows us to anticipate shifts in consumption, plan volumes more accurately and help our partners build a more resilient and efficient supply strategy across multiple markets.
A partnership model built around your needs.
Our services are tailored to the specific needs of each partner.
As a result, our partnerships vary in both geographical coverage and the type of representation model we provide. With strong local presence through established offices and hands-on execution, we help our partners bring medicines to market efficiently and build sustainable regional presence.
Sell your products across all Austrian hospitals
Austria has a highly developed hospital sector with strong demand for high-quality, reliable pharmaceutical products. The market is characterized by a combination of public, private and specialized hospitals, with purchasing decisions often coordinated through regional hospital groups. Reliable supply, regulatory compliance and close relationships with hospital pharmacies and procurement departments are key to successful market access.
- SanMed provides pharmaceutical companies with direct access to the Austrian hospital market through established local sales and distribution structures.
- With nationwide coverage, we support our partners from market entry and product launch through to ongoing commercial management. Our objective is to make access to Austrian hospitals efficient, transparent and commercially sustainable.
- Austria’s hospital pharmaceutical market represents approximately €2.6 billion in annual sales. While compact in size,it is a market where local execution matters. Sustainable access is built through market knowledge, continuity and trusted relationships with hospital pharmacies and procurement teams. SanMed combines nationwide coverage with established local networks and consistent senior-level support – giving our partners the presence and market attention required to develop hospital products successfully over time.
30+ years experience in Austria
25+ registered products in distribution. Reliable import solutions partner for shortages and urgent supply needs.
1 central warehouse hub
in Vienna
We are happy to sell your products in all our markets. Benefit from managing your sales in 6 markets with just one contact person.
We are proud to have been present in this region from the very beginning
With family roots in the Western Balkans, we have been active in this area since the political and economic transformation of the 1990s, when many of today’s Western Balkan markets began to take shape.
Two members of our senior management team, Tefta Ballauri and Ksenija Jakovcic, were born and raised in the region, speak the local languages and bring a deep understanding of its business culture and way of thinking. This cultural familiarity allows us to communicate naturally, build trust and navigate local relationships with the sensitivity and insight these markets require.
A local setup for complex markets
As these markets remain outside the European Union, they require a different regulatory and commercial approach. One of the most important distinctions is that EU-based pharmaceutical partners cannot currently act as Marketing Authorisation Holders in these markets in the same way they can within the EU.
Our local offices have been established specifically to meet the regulatory and pharmacovigilance requirements of these markets. They provide the local infrastructure needed to hold and maintain national marketing authorisations, manage ongoing regulatory obligations and ensure continuous pharmacovigilance support. This allows our partners to enter and remain in these markets through a stable, compliant and long-term local setup.
3 local offices &
warehouse
locations
60+ National
Marketing
Authorizations held
25+ local team
members
Let's talk and start expanding your markets
- Mail or call me: +43 676 618 41 42, wj@sanmed.at
As a co-owner, it is important to me to personally understand your needs and interests. - Initial meeting via Teams or Zoom: To us, you are not just a number. Let´s schedule a conversation right away!
